Author Archives: Adam

What is Search Engine Optimization? I’ll Tell You

As a small business owner, I know you’ve heard the term, search engine optimization or SEO. You may even be an expert at SEO or at least have a good grasp on what it is. However, for those who are still guessing, here’s a quick blog post on what search engine optimization is along with

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How A Complete Online Strategy Works [Story]

You have a brick and mortar store. Let’s say you have a massage business and you are desperately looking for new clients and to also get more repeat customers, sound familiar? Let’s take a look at one woman’s journey, Jane, and the online strategies of several small businesses to get Jane through their doors. Which

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Understanding Search Engines Like Google

As a small business owner, there may be something mystical about how search engines like Google, Yahoo and Bing! work. Being a brick and mortar small business owner myself, I can also relate to the tons of sales calls from so called SEO (search engine optimization) and SEM (search engine marketing) marketers, promising first page

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